ANZSIC 7294—Call Centre Operation

Where 7294 sits

1. N Administrative and support services
2. 72 Administrative Services
3. 729 Other administrative services
4. 7294 Call Centre Operation

What 7294 includes

• This class consists of units mainly engaged in answering telephone calls and relaying messages to clients and/or in providing telemarketing services on a contract or fee basis for others. Units engaged in providing telemarketing services promote clients' products or services; take orders; solicit contributions or donations; and provide information. Units engaged in providing telemarketing services do not own the product or provide the service they represent.

What 7294 excludes

• Units mainly engaged in gathering, recording, tabulating and presenting marketing and public opinion data that may include telephone canvassing services are included in Class 6950 Market Research and Statistical Services.

Example activities

• telemarketing service
• telephone answering service
• telephone call centre operation
• voice mailbox service

7294 in other systems