NAICS Canada 541910—Marketing research and public opinion polling

Where 541910 sits

1. 54 Professional, scientific and technical services
2. 541 Professional, scientific and technical services
3. 5419 Other professional, scientific and technical services
4. 54191 Marketing research and public opinion polling
5. 541910 Marketing research and public opinion polling

Description

This Canadian industry comprises establishments primarily engaged in gathering, recording, tabulating, and presenting marketing and public opinion data.

What 541910 excludes

• Conducting fundamental and experimental research in economics, sociology, and related fields (see 541720 research and development in the social sciences and humanities (us))
• Providing advice on marketing strategies (see 541611 administrative management and general management consulting services (us))

Example activities

• broadcast media rating services
• market analysis or research services
• political and public opinion polling services
• public opinion research services
• sampling services, statistical

Index entries for 541910

10 entries from the official NAICS Canada alphabetic index that classify under this code.

• Broadcast media rating services
• Internet media audience research services
• Internet traffic monitoring research services
• Marketing analysis services
• Marketing research services
• Opinion research services
• Political opinion polling services
• Public opinion polling services
• Public opinion research services
• Sampling services, statistical

541910 in other systems