NOGA 732000—Market research and public opinion polling

Where 732000 sits

1. N Professional, Scientific and Technical Activities
2. 73 Activities of advertising, market research and public relations
3. 732 Market research and public opinion polling
4. 7320 Market research and public opinion polling
5. 732000 Market research and public opinion polling

What 732000 includes

• Conducting market research studies on the awareness, evaluation and use of goods and services, on product development and pricing, on the use of media and on the recall and impact of advertising
• Conducting studies of opinion research on the quality of life and lifestyles, on social participation and political participation, on political party preference and voting behaviour
• This type also includes scientific conducting of market and opinion research with:
• Qualitative and quantitative methodological orientation

Index entries for 732000

4 entries from the official NOGA alphabetic index that classify under this code.

• Market observation
• Marketing
• Public opinion polling
• Public opinion polls

732000 in other systems